Dues Issue - An International Perspective
tashuff at aol.com
tashuff at aol.com
Wed Sep 26 16:20:53 MDT 2007
It takes a critical thinking
strategy that looks at the organization from the outside-in. It cannot
be driven by staff because staff is to vested in the outcome. It means
cutting programs and staff that have little or no benefit for the
members, retooling things that work, and discarding things that are
obsolete. The "but we've always done it this way," mentality must be
retired.
If the price increases of the last several years were rolled-back, would you have a pool of old members willing to rejoin?
If the organization was actively marketed could membership rolls swell with new blood?
And, if new members join, will their expertise and ideas be used to
improve the organization? Or will they grow disillusioned by the old
guard who doesn't think change is a vital element of survival?
Any organization that has lost 10,000 dues paying members is at a dangerous tipping point.
Teresa Trujillo
Book Workshop/Mighty Designs
1501 E. Orangethorpe Avenue
Suite 130
Fullerton, California 92831
Phone (714) 525-0882
Fax (714) 879-7156
Cell (714) 926-8343
-----Original Message-----
From: Bonni Graham <bgraham at manuallabour.com>
To: stc-ac <stc-ac at lists.stc.org>
Sent: Wed, 26 Sep 2007 3:12 pm
Subject: [stc-ac] Re: Dues Issue - An International Perspective
Have you ideas on what will?
At 03:06 PM 9/26/2007, tashuff at aol.com wrote:
I belong to the Lone Writers
SIG. The majority of members in that forum participate remotely.
I've been a member for three years, and I've attended about six chapter
meetings in that length of time. The last one had twelve
attendees--including the excellent speaker and her husband.
In case you've missed the recent news flash. the Canadian dollar and the
American dollar are at parity now for the first time in about 30 years.
And the dollar has weakened against many foreign currencies.
If the organization has lost 10,000 members while raising dues
substantially over the last six years--it is easy to recognize that there
is a disconnect between the leadership and the members. Raising dues,
differentiating? member categories, and service levels will not
solve what is ailing this organization.
Teresa Trujillo
Bonni Graham
Manual Labour Inc.
858-366-0170
www.manuallabour.com
Making Technology Easier
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continent."?
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